Cookie Policy

This Cookie Policy explains how Truth Lenses ("we," "us," or "our") uses cookies and similar technologies to recognize you when you visit our website at [Insert Website URL] ("Website"). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

1. What Are Cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.

  • First-party cookies: Cookies set by the website owner (Truth Lenses).

  • Third-party cookies: Cookies set by parties other than the website owner. These enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics).

2. Why Do We Use Cookies?

We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Website, analyze our traffic, and serve personalized advertisements.

Types of Cookies We Use:

  • Essential / Strictly Necessary Cookies: These cookies are strictly necessary to provide you with services available through our Website and to use some of its features, such as access to secure areas.

  • Analytics and Performance Cookies: These cookies collect information that is used either in aggregate form to help us understand how our Website is being used or how effective our marketing campaigns are, or to help us customize our Website for you. (e.g., Google Analytics).

  • Functionality Cookies: These are used to recognize you when you return to our Website. This enables us to personalize our content for you and remember your preferences (e.g., your choice of language or region).

  • Advertising / Targeting Cookies: These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.

3. Google AdSense and Third-Party Advertising

We use Google AdSense to publish ads on our Website. When you view or click on an ad, a cookie will be set to help better provide advertisements that may be of interest to you on this and other websites.

Important Disclosures Regarding Google:

  • Third-party vendors, including Google, use cookies to serve ads based on your prior visits to our Website or other websites.

  • Google's use of advertising cookies enables it and its partners to serve ads to you based on your visit to our Website and/or other sites on the Internet.

  • You may opt out of personalized advertising by visiting Google's Ads Settings. Alternatively, you can opt out of a third-party vendor's use of cookies for personalized advertising by visiting www.aboutads.info.

Specific Advertising Cookies:

Depending on your region and consent, Google and its partners may set cookies such as __gads, __gpi, NID, and others to support ad personalization, measurement, and frequency capping.

4. How Can You Control Cookies?

You have the right to decide whether to accept or reject cookies.

Consent Management Platform (CMP):

If you are visiting from the European Economic Area (EEA), the UK, or Switzerland, you will be presented with a Cookie Consent Banner upon your first visit. You can customize your preferences, accept, or reject non-essential cookies. You can change your preferences or withdraw your consent at any time by clicking the "Cookie Settings" link in the footer of our Website.

Browser Controls:

You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our Website though your access to some functionality and areas of our Website may be restricted.

5. California Privacy Rights (CCPA/CPRA)

If you are a resident of California, you have the right to opt-out of the "sale" or "sharing" of your personal information for cross-context behavioral advertising. We do not sell your personal information for money, but we do share data with advertising partners like Google. You can exercise your right to opt-out by clicking the "Do Not Sell or Share My Personal Information" link in our Website footer or by adjusting your preferences in our Cookie Banner.

6. Contact Us

If you have any questions about our use of cookies or other technologies, please email us at info@truthlenses.com.

Last updated: 7/6/2026